Target officially unveils new self-checkout process at stores across the country

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By journalsofus.com


minneapolis – “Target Run” has been set to look like “Target Sprint”.

Target, one of the largest grocery chains in the United States, announced Thursday that it is changing the way customers use its self-checkout kiosks.

The change, which took effect Sunday, includes what the company calls Express Self-Checkout. From now on, shoppers can only bring a maximum of 10 items to the self-checkout machine at most of its nearly 2,000 stores nationwide.

The company said it tested express self-checkout at about 200 of its stores late last year and found that self-checkout times for customers were twice as fast as self-checkout times at its other stores.

Target said it also surveyed customers for their thoughts on Express Self-Checkout during last year’s testing period. Respondents told the chain that their “overall checkout experience was better.”

Other changes now taking effect include the company having more traditional checkout lanes with cashiers that are open to accommodate customers with full shopping carts.

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